Miss CHI Yidan, Fiona
Assistant Lecturer
TEACHING AREA
- Tourism and Hospitality Technology and Innovation
- Research Method (quantitative and qualitative)
- Digital Marketing
- Resource Management
QUALIFICATIONS
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2020-2024 |
Ph.D. in School of Hotel and Tourism Management, The Hong Kong Polytechnic University |
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2016-2018 |
Master in School of Hotel and Tourism Management, The Hong Kong Polytechnic University |
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2012-2016 |
Bachelor of Tourism Management, Macao University of Science and Technology |
EMPLOYMENT
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2023-2024 |
Research Associate, School of Hotel and Tourism Management, The Hong Kong Polytechnic University |
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January 2023-July 2023 |
Visiting Scholar, Department of Recreation, Park, and Tourism Management, The Pennsylvania State University, USA |
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2020-2023 |
Teaching Assistant, School of Hotel and Tourism Management, The Hong Kong Polytechnic University |
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2017-2019 |
Guest Relation Officer, Cordis Hotel Hong Kong, The Langham Hospitality Group |
AWARDS
|
2015 |
Dean’s Honour list for Academic Excellence |
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2014 |
Dean’s Honour list for Academic Excellence |
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2013 |
Dean’s Honour list for Academic Excellence |
ACADEMIC SERVICE
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Since 2023 |
Members of TechTour Lab (Led by Prof. Pan, Professor of Commercial Recreation and Tourism at The Pennsylvania State University). |
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Since 2023 |
Ad hoc Reviewer, Journal of Convention & Event Tourism |
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Since 2022 |
Ad hoc Reviewer, Tourism Studies |
PROFESSIONAL SOCIETIES
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April 2024 |
Biosensors Academy Certificate, iMotions |
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Februay 2024 |
Certified Hospitality Educator (CHE), American Hotel & Motel Association |
SELECTED PUBLICATIONS/CONFERENCE PRESENTATIONS
JOURNAL
- Au, W. C. W., Lin, P. M. C., & Chi, F. (2024). Nudging with colors to promote electric vehicle rentals. Annals of Tourism Research. (In-press). (Impact Factor: 10.1 /Q1)
CONFERENCE PAPER
- Chi, Y. D., & Wang, D. (2024, May 27-29). “Using AI-generated Content to Nudge Hotel Consumer's ESG Behavioral Intentions” [Oral Presentation]. The 2024 Global ESG Conference, Jeju, South Korea. Nominated for the Best Paper Awards.
- Chi, Y. D., Wang, D., & Pan, B. (2023, June 12-15). “The Impact of Live Streamer's Performances on Viewer’s Engagement in Tourism Live Streaming” [Oral Presentation]. The 53rd Annual Travel and Tourism Research Association Annual International Conference, St. Louis, Missouri, United States.
- Chi, Y. D., Wang, D., & Pan, B. (2023, April 14-16). “Conceptualizing Viewer Engagement in Tourism Live Streaming” [Oral Presentation]. The Northeast Chapter of the Travel & Tourism Research Association, Philadelphia, United States
- Chi, Y. D., Wang, D., & Park, S. (2023, Jan 05–07). “Viewer’s Real-Time Emotional Response to Live Streamer’s Narratives in Tourism Live Streaming” [Oral Presentation]. The 28th Annual Graduate Education and Graduate Student Research Conference, Orange, California, United States. https://www.gradconfht.com/wp-content/uploads/2024/02/NEW-2023-Graduate-Conference-Proceedings.pdf
- Chi, Y. D., & Wang, D. (2022, June 13-14). “Online Destination Image: Comparing Online Travel Agency and Tourism Live Streaming Viewer's Perspectives” [Oral Presentation]. The 5th Global Tourism & Hospitality Conference, Hong Kong SAR, China.
- Chi, Y. D., & Wang, D. (2022, Jan 07-08). “Values of Tourism Live Streaming During the COVID-19 Pandemic” [Oral Presentation]. The 27th Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Hong Kong SAR, China. Nominated for the Best Paper Awards. (https://www.gradconfht.com/wp-content/uploads/2022/01/2022-Graduate-Conference-Proceedings-Hilton-Update-1172022.pdf.)
RESEARCH INTERESTS
- Big Data Analysis & Experiment
- Digital Communications in Tourism and Hospitality
- Human-computer Interface
- Online Community Development
- Online Community Management
- Pro-environmental Behaviors
- Tourism and Hospitality Marketing
- Tourism and Hospitality Technology